During my time at Focused Events, I supported the delivery of high-profile motorsport events across Europe. I worked with international clients at motorcycle circuits in Spain and Portugal, helping to coordinate on-site logistics and ensure smooth event execution. I also contributed to administrative, operational and safety management for dealership events in the UK and Ireland, working closely with brands such as BMW and Kawasaki Motorrad.
Reflecting on this experience, I learned how crucial clear communication, precise planning and strong client relationship management are in event delivery. Working in fast-paced environments required adaptability, quick decision-making and the ability to remain composed under pressure. The role significantly enhanced my leadership skills and strengthened my ability to manage complex logistics while maintaining high safety standards.
This experience also deepened my understanding of risk management and operational efficiency, skills that are highly transferable across the wider events sector. If I were to approach this experience again, I would seek more involvement in pre-event planning to increase my strategic insight and contribute more effectively to the early stages of project development.
Overall, this role was highly valuable to my employability, equipping me with practical operational experience, strong client-facing skills and the confidence to deliver professional large-scale events.