My Skills & Experience

Situation: As the Marketing and Social Media Lead for Rugby All-Stars, I was responsible for communicating with players, parents and staff across multiple youth-led events where safeguarding was crucial.
Task: My role required me to gather real-time content, maintain clear communication with coaches and ensure that all posts complied with safeguarding policies for under-18 participants.
Action: I implemented a structured communications approach, confirming consent before content capture, coordinating with coaches during matches, and preparing social media updates that aligned with organisational safeguarding rules.
Result: Engagement across Rugby All-Stars’ digital platforms increased significantly, and safeguarding compliance was consistently upheld. The clarity and reliability of communication contributed to smooth event operations and positive feedback from staff and parents.

Situation: While supporting Bradley Dyer Raw on the Disneyland Paris 30th Anniversary experiential activation, I assisted in organising a multi-element event involving client interactions, venue coordination and the planning of the ‘door experience’ activation.
Task: I needed to organise operational details, liaise with staff and ensure the activation plan aligned with client expectations and the event timeline.

Action: I created detailed schedules, coordinated with suppliers and venue teams, and ensured staff briefings were delivered in advance. I also managed elements of the client-facing preparation, ensuring all logistics were finalised on time.
Result: The activation ran smoothly and met all client requirements. My organisational input supported the delivery of a professional, high-impact experience, reinforcing the importance of structured planning in large-scale experiential events.

Situation: During my work with Focused Events on client-facing Motorrad motorcycle events, unexpected issues frequently arose involving insurance documentation, operational logistics and last-minute booking changes.
Task: I was required to resolve these issues quickly to ensure the event remained compliant, safe and efficient.
Action: I liaised directly with insurers, resolved discrepancies in documentation, secured new bookings when travel changes occurred and coordinated with clients to manage expectations.
Result: All events proceeded without disruption, and clients consistently received timely, accurate support. My ability to remain calm and solution-focused strengthened my confidence in solving complex operational challenges, an essential requirement in live event environments.

Situation: At Chinnor RFC, I supported marketing delivery on Championship match days by producing real-time social media stories and designs.
Task: I needed to ensure that all content followed brand guidelines and that updates were posted pre-match, during the game and post-match with accuracy and speed.
Action: Using Canva and social media tools, I created branded graphics, prepared story templates and scheduled updates to ensure timely posting.
Result: Match-day engagement increased, and feedback from the club highlighted improved consistency and professionalism across their digital output. This experience strengthened my digital capability and ability to operate under time-sensitive conditions.